Bootstrap Financing Your
Way To Business Success
EDITOR'S COMMENTS:
Stephen Pope outlines some very
interesting ways in which to finance your home business. For
example if you are selling physical products you can accept
credit cards from your customers and utilize the purchase
funding to buy products never having to use your own money. Of
course you need to be specific with your customer communication
so that they are aware that they will receive their purchase on
a specific date.
Do you need to start or grow your
business but have little money? Before you look to banks and
similar sources of financing, why not bootstrap your way to
business success?
A bootstrap is a small loop of leather or other material
that is found on the top rear or sides of a boot. The purpose
of the bootstrap is to help you pull your boot on. In business,
bootstrapping has come to mean helping oneself without seeking
outside help. It means using your own resources to finance,
promote, and develop your business.
Here, then, are some ways of financing your own business by
using your own initiative and depending less on outside bank
financing.
1. Operate a Home-Based Business Operating your business
from home could save you a fortune. First of all, you eliminate
the costs of expensive commercial rent, commuting, et
cetera.
As well, your business use of home expenses would be
deductible for income tax purposes. Since your home is your
base of operations, your travel and automotive expenses from
your home to clients would be deductible.
2. Accept Credit Cards
Rather than financing receivables and assuming the risk for
bad debts, why not accept credit card payments?
3. Drop Ship Products
Rather than financing and stocking inventory yourself,
consider drop shipping.
Entrepreneur's Notebook: Practical Advice for Starting a New
Business Venture
With drop shipping, when you make a sale you contact the
manufacturer or authorized distributor who ships the product to
the customer with your invoice and shipping label. Advantages
include no warehousing, shipping, or inventory costs.
4. Use Your Customer` s Money
Selling memberships, subscriptions, gift certificates, and
coupon books are just a few ways of getting your clients to pay
up-front. Obtaining advance deposits and retainers from your
customers can help finance your business operations and reduce
or eliminate the need for bank financing.
5. Licensing
Instead of trying to finance the manufacturing and marketing
of your invention, which could cost millions of dollars before
you have your first sale, why not license it to a company with
the necessary expertise and capital? You will then receive
royalties in return for your idea.
6. Other Bootstrap Financing
Methods
Aggressively control costs, barter, get extended terms from
suppliers, establish strict credit and collection policies and
procedures, rent (or lease) instead of buying equipment, buy
used equipment instead of new, sell off excess inventory and
equipment, obtain free publicity instead of paying for
advertising, and do whatever else is necessary to generate cash
flow and profits.
In these ways and many others not listed here, you may be
able to start and grow your business successfully with very
limited capital. Thus, you will avoid having to obtain
expensive debt or equity financing.
Many who were unable to obtain financing from any other
source have successfully bootstrapped their way to business
success.
J. Stephen Pope, President of Pope Consulting Inc., has
been helping clients to earn maximum business profits for
over twenty-five years. To learn more about financing and
other profitable Work at Home Small Business Ideas, visit
http://www.yenommarketinginc.com/financing.html
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