Can Anyone Build A Successful Business Online?

Copyright © 2009 Slim Albertson

After selling three successful business, I know a thing or two about business success. Many people get lured into starting an internet business with the promise of big money with little or no work. After a few weeks, most of these people are very frustrated, and most just give up.

The frustration my mentees feel is common and understandable. My job is to explain to them the realities of an "internet" business. My purpose in writing this article is to help some of you, who are in the same or a similar situation, to understand the realities of internet business, and to encourage you that there is a paycheck, if not a pot of gold, at the end of the internet rainbow.

So, here are a couple of principles regarding starting and running an internet business.

1. Don't believe the people who say it's easy!

Running an internet business, running a multi-level marketing business, or running a brick and mortar business all have something in common: It takes work, skill and knowledge to be successful. You just don't get rich without an investment. And running a successful business requires hard work and dedication. One of the reasons that "brick and mortar" business are successful is that the owners have a huge financial commitment upfront. Much of the time, because it doesn't cost a great deal of money to start an internet business or an MLM business, the level of commitment required to succeed just isn't there. You have to treat your MLM business or your internet business just the same as though you had mortgaged your house to start your business.

2. Running a Successful Internet Business Requires knowledge and skill

Twitter, Facebook, Articles, Blogs, Craigs List ... the list is almost endless. And because social networking is so new, the rules, and the way to be successful change almost daily. In order to find success on the internet, you must be dedicated to learning as much as possible. Subscribe to blogs. There are hundreds of free blogs and free RSS feeds (if you don't know what that is you ned to learn!) available to you to learn. It's easy to get sucked into buying people's "programs" for success, when, in truth, there's a lot of great, free information availabe if you want to learn. But you absolutely must learn!

3. Work Hard

It sounds cliche, but the truth is that you can't be successful if you're not willing to put in the time and effort required to be successful. Anyone who tells you that all you need to do is put up a website and deposit your checks, is dead wrong. It doesn't matter whether you are opening a running store on main street or an internet business, you have got to put in the hours required to be successful.  

Having started his first business at 13, Slim Albertson has bought and sold several successful businesses. Slim writes a no-nonsense blog, teaching budding entrepreneurs the nuts and bolts of running an internet business. http://smallbiznewz.blogspot.com

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